As people share more typed text and cheesy gifs and physically distant giving shifts to gift cards, having a handcrafted wooden card makes an experiential and affective memory for the recipient. It has psychological modeling for which the wood gift cards appeal more than the normal plastic gift cards.
It is Important to Know How Wood Looks and Feels
That’s why standard plastic gift cards have no features which would give people a reason to remember them. Apart from the soft, glossy exterior that suggests industrial manufacture, they lack any tactile cue that might set them apart. On the other hand, wooden gift cards demonstrate a random natural surface with the presence of knots, grain formation, and texture groove on the wooden material. The feeling that the wood is quite natural and has its own distinctive character becomes a noticeable and valued addition to the recipients automatically. Research also reveals that the act of touching wood will in some way reduce blood pressure and trigger positive feelings. In contrast to the cards made of plastic material, the cards made from timber material have an impressed appearance to the touch.
Wood Gives Association with Nature and Culture
The strewn and shades of natural wood make people get an unspoken perception of the objects of nature such as trees, therefore making them feel a natural feeling. And this is because wood is obtained from natural forests and trees unlike industrialized steel and hence protrudes more emotions. It has a smell and appearance more like a traditional token compared to most predominantly plastic gift cards today. This research also shows that people have more positive attitudes regarding wooden products as compared to their metallic or plastic counterparts.
When products and services are ordered to a specific design or Individual Purchase Order, consumers feel like they are paying more, and in this perception, they are absolutely accurate.
Unlike most gift cards, these small physical cards incorporated branding embellishments or artwork that set them apart. Logo etchings, patterns, and names of the recipients make each set of cards very special, unique gifts. The time and energy that is required to write a message on a wood card makes it more useful and easily memorable than any other common card. Wood cards differ significantly from ordinary plastic cards and turn into valuable cubes symbolizing feelings, relationships, and valuable memories.
It is quite difficult to invent a history behind a plastic gift card, but wood cards have marks of nature’s growth, and signs of aging. Characteristics such as knots inform that, during the years, it became part of a living tree. The grain patterns pre suggest the narrative of variable seasons climatic conditions influencing formation of the tree. Some custom wood cards also do that on purpose and they will maintain the outer form of the tree branch or log the card emerged from. Wood cards generate curiosity about owning factory made plastic by eliciting curiosity from where the material came from.
Wooden business cards – save physical memories
The psychological viewpoint known as embodied cognition postulates that mind activities enhance recollections. Tactual exercises such as rubbing fingertips along the grain of a wooden object will therefore also ground the experience more in your mind. There isn’t any such sensory interaction which is there with smooth plastic cards. Applying the card as a wood touching item consistently must help you remember the person that gifted it each time you touch the card. Studies into nostalgia also indicate that attachment with an object also enhances social connectiveness and relationships.
Wood Sends Out the Signal of Well Done and Thoughtful
The choice of wood card shows much more considerations in comparison with random options. It also needs to be understood that every wood card is not made of same plastic you find in the gift cards bought in cheap from various supermarkets and groceries. Some are made from logs Wow logs or From a block of wood or trunk of a tree or out of a branch(s). The time commitment indicates the giver wants to make a special gesture of giving. Thin and commonly used plastic cards cannot have a sharp and careful look for being produced by a company and a team. However, when creating a nonstandard wooden gift voucher, it shares an awful lot of passion, mercy, and closeness.
Wooden products become a hero in today’s digital world, as wood is a material that is able to touch senses, optically reference to nature, provide an opportunity to individualize the product, and also express the thinker’s notice in contrast to industrial materials. This makes wood gift cards more of an emotional appeal which is memorable in equal measure. The particularity of the material and the distinctly psychological and physical palatability of wood serve it well to provide better mnemonic etching than omnipresent plastic gift cards. Wood cards are physically different from other types of cards such as photos cards, wedding or birthday cards as they bear textures and tangible features that call for custom designs; they may remain at the heart of the givers and recipients longer than their different typed cards.